BACHELOR OF COMMUNICATION STUDIES
| Core Courses |
| CS0201 Foundations of Communication Studies |
| CS0204 Basic Media Writing |
| CS2005 Speech & Argumentation |
| CS2006 Theories of Visual Communication & Their Applications |
CS2044 Web Design and Technologies
Core for students matriculating in 2016 (was elective previously) |
| CS0209 Media Law, Ethics and Policy |
CS2400 Foundation of Information Analytics
Core for students matriculating in 2016 (was elective previously) |
| CS4003 Professional Internship |
| CS4004 Final Year Project |
Choose a track:
| Advertising and Public Relations Tracks - Suggested courses |
GATEWAY:
Conceptual foundation |
CS2058 Integrated Marketing Communication or
CS2033 Corporate Cmommunication Management |
| WRITING COURSES |
CS4029 Advertising, Creativity and Copywriting or
CS4028 Public Relations Writing
- wef AY17/18 CS4028 is offered as CS2101 (3AU) |
| RESEARCH COURSES |
CS2008 Fundamentals of Research
(prescribed elective; was core for all students in previous cohorts)
and one more elective:
CS2405 Data Mining or
CS4075 Evaluating Campaign Results or
CS4037 Audience Research Methods or
CS4042 Advanced Research Methods |
| CAMPAIGNS COURSES |
CS4032 Communication Campaigns or
CS4150 Health Communication or
CS4131 Risk Communication or
CS4311 Promoting Sustainability |
| FINAL YEAR PROJECT |
CS4004 Final Year Project - Campaign |
| ELECTIVES |
CS2090 Digital Media Entrepreneurship
CS2055 Organizational Communication
CS2075 Regional Strategic Communication Management
CS2088 The Content Lab for Community Management
CS4034 Brand Management
CS4064 International Public Relations
CS4095 International Strategic Communication Management |
ELECTIVES CROSS-LISTED
WITH STRATEGIC
COMMUNICATION MINOR |
CS2031 Creative Strategies
CS4030 Crisis Management
CS4031 Media Planning and Strategies
CS4070 Issues in Advertising
CS4262 Social Media and Digital Campaign Management |
| Journalism Track - Suggested Courses |
GATEWAY COURSES:
Writing or photojournalism
Courses |
CS2021 Newswriting & Reporting and/or
CS2044 Photojournalism |
| FYP |
CS4004 Final Year Project
- Feature Writing
- Illustrated Feature
- Photojournalism |
| ELECTIVES |
CS2022 Multimedia Writing in Chinese
CS2023 Print and Digital Publication
CS2029 Broadcast Journalism
CS2045 Online Journalism
CS2063 Overseas Journalism Practicum (Sojourn)
CS2068/CS2168/CS4087/CS4187 Online Magazine Practicum
CS2071/CS2171/CS4091/CS4191 News Practicum (Nanyang Chronicle)
CS4011 Newspaper Editing
CS4017 Specialised Journalism: Public Affairs
CS4018 Specialised Journalism: Business and Economics
CS4020 Magazine Publishing
CS4023 Advanced Photojournalism
CS4043 Specialised Journalism: Science & Health
CS4071 Special Topics: Media in Singapore
CS4090 Going Overseas for Advanced Reporting (GOFAR)
CS4540 Tech & Startup Reporting Lab |
| Broadcast & Cinema Studies Track - Suggested Courses |
GATEWAY:
Basic Production Class |
CS2025 Image & Sound Production |
| CHOOSE >1 |
CS2027 Genre and Narrative Strategies
CS2029 Broadcast Journalism
CS2030 Audio in Media
CS4024 Writing for Cinema and TV
CS4026 Documentary Film and TV: Concepts and Applications
CS4027 Narrative Film and TV: Concepts and Applications |
| FYP |
CS4004 Final Year Project - Video
- Drama
- Documentary |
| ELECTIVES |
CS2064/CS2164/CS4083/CS4183 TV Practicum (Spectrum TV)
CS2066/CS2166/CS4085/CS4185 Film Festival Practicum (Perspectives Film Festival)
CS2300 Acting and Directing for TV and Film
CS4055 TV Studies: Critical Approaches
CS4160 The Korean Wave: A Multidisciplinary Perspective |
FILM COURSES:
They are also part of College's
Film Studies Minor |
CS4053 Popular Cinema
CS4054 Asian Cinema
CS4068 Issues in Cinema Studies
CS4079 Issues in Cinema Studies
CS4260 Film Festivals: History and Theory |
| Communication Research & Information Analytics Track - Suggested Courses |
| GATEWAY |
CS2008 Fundamentals of Research |
| CHOOSE >1 |
CS2402 Data Mining
CS4037 Audience Research Methods
CS4042 Advanced Research Methods |
| FYP |
CS4004 Research Final Year Project - Research |
| ELECTIVES |
CS2007 Communication Histories and Theories
CS2054 Interpersonal Communication
CS2057 Media Effects
CS2059 Social Consequences of Mobile Communication
CS2067/CS2167/CS4086/CS4186 Communication Research Practicum
CS2401 Information Analytics: Tools, Techniques and Technologies
CS2403 Information Visualization and Presentation
CS4022 Social Media Mining
CS4058 Intercultural Communication
CS4059 Public Opinion
CS4060 Persuasion and Social Influence
CS4072 Digital Media and Human Relationships
CS4092 New Media and Society
CS4264 Network Perspectives on Information, Communication and Media |
BACHELOR OF COMMUNICATION STUDIES WITH A SECOND MAJOR IN BUSINESS
Academic Unit Structure and Requirement
Integrating the AU requirements for the Communication Studies and Business majors, the total AU requirement for the Bachelor of Communication Studies with a Second Major in Business remains 128 AU.
The second major in Business has a total AU requirement of 35 AU, consisting of 7 foundation courses (23 AU) and an additional 3 courses (12 AU) which students will choose from one of four tracks offered.
Table 1 & 2 below sets out the requirements:
Table 1: CS AU Requirements |
|
CS2005 Speech and Argumentation (3 AU)
CS2006 Theories of Visual Communication and Their Application (3 AU)
CS2400 Foundation of Information Analytics (3 AU)
CS4004 Final Year Project (12 AU)
CS4103 Professional Internship (14 AU) |
PRESCRIBED ELECTIVES (35 AU) |
Of the 35 AU, at least 20 AU must be upper-level Precribed Electives (See table above) |
GER-CORE (14 AU) |
CS0201 Foundations of Communication Studies (3 AU)
CS0204 Basic Media Writing (3 AU)
CS0209 Media Law, Ethics and Policy (3 AU)
HY0001 Ethics and Moral Reasoning (1 AU)
GC0001 Introduction to Sustainability (1 AU)
ET0001 Entrepreneurship & Innovation (1AU)
ML0001 Absolute Basic for Career (1 AU)
ML0002 Career Power Up! (1 AU) |
GER-PE (6 AU) |
GER-PE (Liberal Studies + Science, Technology and Society) |
Table 2: BU AU Requirements |
Second Major in Business |
List of courses |
FOUNDATION COURSES# (23 AU)
#Students are exempted from AB1202
Statistical and Quantitative Methods but
must take CS2400 Fundamentals of
Information Analytics, an introductory
statistics course in the Communication
Studies programme. |
AD1101 Financial Accounting (4 AU)
AB1201 Financial Management (3 AU)
AB1601 Organisation Behaviour and Design (3 AU)
AB0901 Principles of Economics: A S'pore Perspective (3 AU)
AB1301 Business Law (3 AU)
AB1501 Marketing (3 AU)
BE1401 Business Operations and Processes / AB1401 Information
Technology & AB1402 Foundational Excel (4 AU) |
Choose 1 of 4 tracks (3 courses) (12 AU) |
TRACK 1: ACCOUNTING (CHOOSE 3) |
AD2101 Management Accounting (4 AU)
AC2301 Principles of Taxation (4 AU)
AC2302 Company Law (4 AU)
AC2401 Accounting Information Systems (4 AU)
BF2101 Financial Statement Analysis (4 AU) |
TRACK 2: FINANCE (CHOOSE 3) |
BF2201 Investments (4 AU)
BF2206 Wealth Management (4 AU)
BF2207 International Finance (4 AU)
BE3201 Entrepreneurial Finance |
| TRACK 3: MARKETING (CHOOSE 3) |
BM2501 Market Behaviour (4 AU)
BM2502 Market Intelligence (4 AU)
BM2503 Market Relationships (4 AU)
BM3502 Global Business Strategy (4 AU) |
TRACK 4: BUSINESS ANALYTICS
(CHOOSE 3) |
BC2406 Analytics I: Visual and Predictive Techniques (4 AU)
BC3401 Enterprise Processes and Analytics (4 AU)
BC3402 Financial Service Processes and Analytics (4 AU)
BC3403 Social Media and Digital Analytics (4 AU) |
TRACK 5: OPERATIONS |
BT2403 Service Operations Management (4 AU)
BCxxxx Lean Operations and Analytics (4 AU)
BCxxxx Supply Chain Management (4 AU) |
TOTAL: 35 AU |
Streaming into Tracks
Students will go through a streaming exercise at the end of Year 1 Semester 2 to select their tracks. This will allow them more time and flexibility for curriculum planning, especially for students considering a semester of overseas exchange. Streaming will be based on students’ choice and fulfillment of the entry criteria for each track set out in Table 3.
Table 3: Streaming Criteria for Tracks Offered by NBS |
Tracks |
Grade Criteria |
Accounting |
B or higher for AD1101 Financial Accounting |
Business Analytics |
B+ for CS2400 Fundamentals of Analytics and
AB1401 Information Technology |
Finance |
B+ or higher for AB1201 Financial Management |
Marketing |
B or higher for AB1501 Marketing |
Operations |
B or higher for BE1401 Business Operations and Processes |
